Mohegan Sun Arena adds some “Fire” and “Ice” to concourse menu

New Concessions at Mohegan Sun Arena in Wilkes-Barre to bring a little “fire” and a lot of “ice” to the guest experience

Luzerne County Convention Center Authority along with ASM Global unveil “SmokeShack” Barbecue stand and “On The Rocks” Ice Bar

Both locations to open for Wilkes-Barre/Scranton Penguins game on January 18th

[WILKES-BARRE, PA] – Get ready to savor some new flavors at Mohegan Sun Arena at Casey Plaza! ASM Global, the private management company of Mohegan Sun Arena, along with members of the Luzerne County Convention Center Authority Board and the Greater Wyoming Valley Chamber of Commerce hosted a ribbon cutting ceremony today to officially open two new featured concessions locations on the arena concourse sure to bring a little “fire” and a lot of “ice” to the fan experience.

“SmokeShack”, located behind section 110, will be the home of three signature mouth-watering, fiery barbecue sandwiches including some cheesy goodness sure to please everyone’s palate. The menu features creations by the venue’s chef manager, Roy Rosenbaum, and provides the SAVOR…Wilkes-Barre culinary team the opportunity to bring their creativity to the concourse and expand the venue’s already diverse menu offerings.

The stand’s three “Shackwich Specials” are:

• “The Notorious R.I.B.” featuring pulled pork ribs, house made slaw and barbecue sauce and relish on a corn-dusted kaiser bun
• “The Piguin” featuring pulled pork and house made barbecue sauce on a corn-dusted kaiser bun
• “The Beef of Burden” featuring sliced brisket, sliced onion and house made barbecue sauce on a corn-dusted kaiser bun

“Smokeshack” will also feature “ShackSides” including smoked, white cheddar mac and cheese and loaded mac and cheese topped with your choice of rib, pork or brisket meat and barbecue sauce. Seasonal sides will also be available for select events.

“On The Rocks”, located behind section 112, is the venue’s new Ice Bar, featuring house signature drink specialties and slushie maker, giving guests the opportunity to create their own slushie with select flavors and spirit combinations. The location replaces the old “Pucks” mixed drink stand, which was converted into “SmokeShack”.

“On The Rocks” was designed and constructed by the venue’s Operations team with the project led by Jeff Nealon, Director of Operations at Mohegan Sun Arena. Step inside and taste – and feel – the chill as the bar’s design takes a guest to an icy wonderland featuring color-changing LED lighting, glacier-textured wall treatments, cracked-ice floor pattern and a bar front that looks like a layer of cubed ice.

Additional menu selections have been added to the venue concourse since the start of the Wilkes-Barre/Scranton Penguins 2022-23 season. Authentic Mexican cuisine is now located behind section 105 featuring churros, flautas, empanadas and more from Hazleton’s own, J. Zapata.

“We are committed to providing our guests with a diverse menu featuring local flavors and bringing the menus of some hometown restaurants to our audience that stretches beyond the Wyoming Valley,” said Will Beekman, General Manager of the ASM Global managed Mohegan Sun Arena.

J. Zapata adds to the local flavors offered at the venue that already include Revello’s Old Forge Pizza, Malacari’s Ice Cream and Wine, SLP Concessions, Susquehanna Brewing Company and Lion Brewery and local beer distributors L.T. Verrastro and Ace Beverage that provide a variety of craft, domestic and import beer selections. Mohegan Sun Arena is also the proud home of several regional and national vendors, including Chickie’s & Pete’s, Nathan’s Hot Dogs, Dippin Dots, Millstone Spirits Group, and Tim Horton’s.

In the Fall of 2019, Mohegan Sun Arena partnered with the Pepsi Bottling Group as the venue’s exclusive soft drink/bottled water beverage provider. Since that time, Pepsi has partnered with the venue to recreate the look and feel of two venue concessions stands (Center Ice Grill and Power Play Pizza) and also created a new fan experience on the venue’s suite level, The Rockstar Energy Suite. Pepsi’s partnership also brings signature products from the Starbucks brand that are featured at select stands and vending machines. In the coming weeks, Mohegan Sun Arena will expand its partnership with Pepsi and welcome a variety of snack food offerings from the Frito Lay product line including a new “Walking Taco” stand opening soon.

In recent months, the venue also provided guests with a more convenient way to order their food and not miss a moment of the action. Mobile ordering is now available for select menu items at the venue’s Chickie’s & Pete’s stand behind section 114 and Center Ice Grill stand behind section 104. Guests may scan a QR code posted at various locations throughout the concourse and place their order on their device. Each of these stands now feature a dedicated pickup window for guests that order online and are provided a pickup time upon ordering.

The ASM Global team would like to thank local partners Zen Agency located in Wyoming, PA for their work on the design of the logos for “SmokeShack”, “On The Rocks” and several other design projects and FastSigns Wilkes-Barre for their work on the sign production and installation.

In photo (from left to right)

Ahmad Ali – Greater Wyoming Valley Chamber of Commerce, Lindsay Griffin Boylan – Greater Wyoming Valley Chamber Commerce, Guillermo Lara – LCCCA Board Member, John Pickering – LCCCA Board Member, Tom Woods – LCCCA Board Member, Jeff Nealon – ASM Global Director of Operations, John Ruckno – LCCCA Board Member, Lori Spencer – LCCCA Board Member, Donna Cupinski – LCCCA Board Chair, Eugene Rafalli – LCCCA Board Member, Will Beekman – ASM Global General Manager of Mohegan Sun Arena, Chuck Kovach – ASM Global Director of Food and Beverage, Roy Rosenbaum – ASM Global Chef Manager

About ASM Global
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